JoomlaDay Boston Speakers & Schedule
Join us for a great day of Joomla! with top-notch speakers!
Slideshow links are listed with the speaker.
|Room 1||Room 2||Room 3|
|8:00-9:00||Registration & Breakfast|
|9:00-9:45||Welcome, and Keynote: Elin Waring Introduction to Joomla! 3.x|
|*10:00-12:15||Joomla! Bug Squad - Live Code Sprint (*see sidebar, the room will be announced)|
|10:00-11:00||Chad Windnagle Overriding Joomla! - Language & Layout Overrides||Arlen Walker Testable Code? In Joomla?||
Robbie Adair What’s on your Menu(s)?
|11:15-12:15||Jessica Dunbar Joomla: How It Impacts Your SEO - The Good, The Bad and The Ugly||Paul Parisi Optimizing Joomla! Performance||
Joe Sonne Love What You Do, With The Best Clients, Too
|12:15-1:30||Lunch Break with Paul Orwig, President, OSM, If You Want To Go Far...|
|*1:30-4:00||Joomla! Bug Squad - Live Code Sprint (*see sidebar, the room will be announced)|
|1:30-2:30||Justin Herrin Migration Migraines: A Year and a Half in the Life of...||
Randy Carey Role-Based ACL – To Improve Content Management
|Nicole Ouellette Your Website And Facebook: How To Use The World's Biggest Website To Get People To Yours|
|2:45-3:45||Luke Summerfield Marketing & Dating Meet at the Thank You Economy||
Christopher Nielsen Answering the Right Questions for Effective Community Building
|Matt Thomas Creating Custom Templates Using Joomla! 3|
|4:00-5:00||David Hurley, Joomla! Community Manager, Find Your Place in Joomla!, and Closing Remarks|
Testable Code? In Joomla?
Arlen Walker has been bouncing around the world of Joomla longer than Joomla has. Shunning the the light, he has eked out a living dodging through the shadows in Joomla's less well-lighted districts, picking through trash cans, slashing the odd tire. Among the bad habits he picked up from the unsavory lot he hung about with was testing. His infatuation with this despicable habit has grown to the point where he now has trouble conceiving of coding in the absence of tests.
These days Arlen can be found hiding out in the lower levels of PKWare in Milwaukee WI where daily he grabs his pick and his mining helmet and goes off, muttering to himself, in search of a better way to Joomla.
Overriding Joomla - Language & Layout Overrides
Joomla's template override system provides a way for developers to easily change the html output of all core layouts without hacking Joomla's core, creating security vulnerabilities, or making updates painful to manage. In 'Overriding Joomla', learn how customize and personalize your website to be unique and specific to your needs, and be user-friendly for your users. (Please bring a laptop and Joomla 3.x on a localhost to follow along live.)
Chad Windnagle is the lead developer of Cohesive Websites, a high quality Joomla website development services company located in beautiful upstate New York. Chad has been involved with the Joomla community and the website development world for the past 6 years. Chad’s speaking and teaching experiences has come through years of speaking at Joomla events, both domestically within the United States and internationally at JandBeyond. Chad co-administered the GSoC program during the summer of 2012, and has been involved with running the Joomla Resources Directory.
Chad is an expert programmer and developer with extensive experience writing templates, modules, components, and plugins for Joomla. Chad is also very involved in the Joomla Platform project, a project that takes Joomla to an all new level with a PHP Platform and Framework for building Web and CLI applications based on Joomla.
Answering the Right Questions for Effective Community Building
We will engage participants and empower them with information pulled from an exclusive new program on effective community building. We will cover a variety of key questions to help develop a solid strategic plan for building communities from several perspectives, identifying who your community really is, and how best to communicate with them.
Discussions on determining specific extensions and how to leverage them for the profile of your community concept. Marketing and sustainability will also be covered. Includes information exclusive to JoomlaDay Boston, and a case study on mypugetsound.net.
Christopher Nielsen came from a multi-faceted background in the entertainment industry as an award-winning drummer, composer, and producer of television programing and festivals. He was the Marketing Director for a property management company in Minnesota, and ran a successful talent agency and production company for eleven years. He moved to Rhode Island where he worked with a Department of Defense (DoD) contractor supporting technical documentation and interactive training with his advanced skills in flash animation. His work earned him many awards and a secret clearance while working on enterprise-level projects for the NAVSE Submarine Community both, on and off base.
In 2006, he founded CNP Integrations, with a passion for open source technologies and began working with the Joomla CMS in its early days. CNP Integrations has evolved into a development, training, and support company specializing in Joomla CMS. Christopher is an active blogger, and he and his team members actively support the Joomla project. Chris lives in rural Massachusetts where he enjoys spending time with his wife and son and playing music.
Find Your Place in Joomla!
Joomla! can feel overwhelming. Thousands of users from around the globe all contributing to the dozens of websites, GitHub repositories, wikis, trackers, Google Groups and more that make up the Joomla! world. Don't think you're not important. Instead, with so many different aspects to Joomla! this means there are an almost unlimited number of options on how you can get involved and find your place in Joomla! Learn how you can contribute and make Joomla! even better in this casual, informative session.
David Hurley is the Community Development Manager for Joomla! and liaison with both the Production Leadership Team and the Community Leadership Team. He works at spark and has produced several well-known extensions for Joomla! CMS (CRMery, Banter, JForce), as well as Cobalt, considered to be the first complete web application built on the Joomla! Platform.
Keynote: Joomla! 3.0, 3.1 and Beyond...
We all know the old advice not to use software with a 0 in its name. But with the release of 3.1 around the corner, it's time for a close look at Joomla! 3 for everyone. From its responsive design to new features to changes underneath the hood, Joomla 3 is a powerful step forward for site builders and developers alike. We'll look at key features and preview what's coming with the 3.1 release.
Elin Waring is a long time Joomla user and contributor and co-author of The Official Joomla! Book. Currently she works on development of the Joomla CMS and Platform. For three years she was President of Open Source Matters, the non profit that provides legal and financial support for the Joomla! Project. A founding member of the Joomla! Bug Squad she has provided hundreds of fixes to the Joomla! codebase and also contributed the Images and Links feature for Joomla! 2.5 and the tags feature which is expected to be in Joomla! 3.1. In her day job she is a Professor of Sociology at Lehman College, City University of New York.
Authorship: How It Impacts Your SEO - The Good, The Bad and The Ugly
While Joomla is a powerful CMS, it presents many challenges to marketers who want to improve the volume and quality of organic search traffic. In this presentation, Jess will share the SEO guidelines that she gives to all web developers. She will describe some the primary obstacles encountered in a SEO campaign.
Bonus: Jess will discuss how to take additional control over Joomla SEO settings using sh404SEF, the leading SEO tool for Joomla..
Jessica Dunbar currently works at Trivera Interactive in Milwaukee, SEO is her obsession. Jessica is truly a generalist specialist. She knows code. She knows the science and creative aspects of SEO. She's a system admin. Best of all, she knows how each must work together to produce lead-generating websites. Jessica is also an active contributing leader of open source communities such as Joomla!, Concrete5. Credentials? Jess has a B.S. In Computer Science and has been working with SEO since back in the wild wild west days, 13 years ago, when stuffing 30 keywords in a meta tag to achieve page 1 position, 1 rank was a successful...and ethical...tactic.
An avid sports fan, particularly of the Milwaukee Brewers and Green Bay Packers, Jessica also plays volleyball and softball, including a performance on a Class A national softball team.
Love What You Do, With The Best Clients, Too!
Wouldn't you like your customers to rave that you are the best Joomla! consultant? You don't have to be the most talented designer or programmer to get raves from your clients. Joe will share his secrets of success to inspire and motivate you. You'll come away with new ideas on how to get clients that love you and will pay you what you are worth. This is not your typical open source technology session. This is all about building a business that you love with the very best clients.
Joe Sonne (aka JoeJoomla) is based in Guelph, Ontario, Canada. Prior to starting Joe Sonne Marketing in 2009 he had a successful career in the graphic arts and multimedia industry. Joe got involved with Joomla! in 2005 during his time as Director of Communications for a national association in Canada. Since then he has been primarily involved with site integration, design, and project management. Joe forms teams of professionals for each project to implement them based on the requirements and skills needed for the project.
In the Joomla! community he is a well-known speaker, trainer, and writer about all things Joomla. Joe has done presentations to the Joomla! community at various JoomlaDays in the United States as well as J and Beyond and Joomla! World Conference.
Migration Migraines: A Year and a Half in the Life of...
This session will present a Joomla migration case study for a higher education website originally based in the 1.5.x series and powered by the popular CCK extension K2. From beginning to end, the migration process to the Joomla 2.5.x series took more than 18 months. Justin will highlight the planning phases, troubles with migration tools, considerations of the daunting task of a manual rebuild, and the overall hybrid approach that was taken to accomplish the migration objectives.
Justin Herrin has been working in the web-based industry since his university days and is currently the Systems Development Specialist at Manchester Community College in southern New Hampshire. With a primary focus on open-source technology, Joomla has been an obvious fit for Justin in his corporate and freelance work. He continually donates time to numerous non-profit organizations across New Hampshire, managing websites powered by Joomla, Drupal and Wordpress.
Justin earned his BS in Computer Information Systems from Roger Williams University in Rhode Island in 2006. He is also the manager of the official Joomla New Hampshire User Group.
Marketing & Dating Meet at the Thank You Economy
Dating and Marketing have much more in common than you may think. Join me as we take a step back and take a conceptual look at how modern marketing has evolved into creating deep, long lasting relationships... mirroring the dating and marriage process.
After attending this talk you will understand how to evolve your marketing for success, how to develop flourishing relationships with your audience and why this is the only true way to grow and sustain your business moving forward in “The Thank You Economy”. (inspired by Gary Vaynerchuk’s, “The Thank You Economy”)
Luke Summerfield is the Inbound Marketing Specialist at Savvy Panda, jInbound and Master Inbound. Luke is great at finding creative and unique ways to build brands and connect people both off- and online. In addition to his B.S. in Marketing, Luke is also Hubspot Inbound Marketing VAR Certified, Google Analytics & Adwords certified and Hootsuite Certified. He is an active part of both the Joomla Marketing team and the Joomla Community Magazine.
Luke lives in Milwaukee, WI. and loves the Green Bay Packers. When he’s not working, he’s training and coaching Brazilian Jiu Jitsu, Judo and Crossfit.
Creating Custom Templates Using Joomla! 3
With the adoption of Bootstrap as the basis for all extension user interfaces, starting with Joomla 3, comes a paradigm shift of how custom templates are created. With the use of a common UI toolkit, CSS now drives the markup. This presentation will help you get started with creating custom templates using the new paradigm.
Applicable to first time template creators, as well as those new to creating custom templates for Joomla 3, we'll start simple by creating a template without writing a single line of CSS, then build on that foundation by discussing how to leverage and extend Bootstrap as the common core user interface.
Code used in this presentation is available at:
Matt Thomas is founder of betweenbrain™, creator of the Construct Template Framework, and all around Joomlaholic. His dot-com career started in 2000 when he joined a start-up venture in Connecticut. Shortly thereafter, he founded betweenbrain to aid his colleagues and local businesses in need of unique problem solving and technology services. After discovering Joomla in 2006, he joined the Joomla community and soon thereafter re-aligned his business efforts to focus primarily on Joomla services and solutions. In early 2010, he formally joined the JBS to continue his efforts of giving back to the Joomla! Community and help empower others with technology so that they can independently maintain and update their websites.
Matt works one-on-one with his clients to carefully develop appropriate solutions complimented by client education. He is an avid evangelist of Open Source software and has been known to "extend" his presentations into mini-workshops when given the chance.
Your Website And Facebook: How To Use The World's Biggest Website To Get People To Yours
From Joomla extensions that integrate with Facebook to the social network's constantly changing features, using Facebook can be confusing whether you are a regular person, a business owner, or a web developer. Think of this presentation as using Facebook more efficiently and more purposely to generate leads and traffic to your or your client's website.
Nicole Ouellette is an enthusiastic blogger and social media user who has been consulting businesses and non-profits about internet marketing since 2008. She owns Breaking Even Communications, a full service web development and internet marketing firm. A former teacher, Nicole also gives workshops to business groups wanting to learn more about website design, email marketing, Google Analytics, blogging, and social media marketing. Nicole lives in Bar Harbor, Maine and enjoys reading cookbooks, spending a ridiculous amount of time on Pinterest, and walking her corgi mix, Gidget.
Optimizing Joomla Performance
Paul D. Parisi
Joomla performance seems to sometimes be made of myth and incantations. One recommendation says this, one says that. This session hopes to clear all that up. We will put a stake in the ground and finally get a clear and definitive answer to what works and what doesn’t and why! Please join us.
Paul D. Parisi has been working closely with Joomla since version one, having built hundreds of site. One supporting over one million users a month. He was the CTO for HealthConnected & Cloud Industries Health as well as the Founder and CTO of LocalGinger.com (sold to eBay) and CTO of DNSstuff.com (sold to SolarWinds), six patents, and twenty articles in the areas of internet security and web technologies. Paul has served as an MIT Research Affiliate. He received the Enterprise Center Award for Best Business Plan 2010.
Paul has been an entrepreneur for over 25 year and has served in many roles; he has served as CEO and president of MicroData Software, COO of Christianity.com and CTO’s for several other organizations. He brings strong technical and business leadership as well as deep experience with bringing on-line properties to production level status. Paul lives in Massachusetts with his wife, two children and two dogs. He is the Founder and President of SaviorLabs.
If You Want To Go Far...
In this talk, Paul will share some thoughts about what lies ahead for the Joomla project, including a look at the project's overall goals for 2013. He will talk about some of the challenges of effective collaboration in our 100% community driven project, some of the opportunities that everyone has to contribute, and how Joomla is helping to make the world a better place.
Paul Orwig is the President of Open Source Matters, which is the non-profit organization that provides legal, financial, and organizational support for the Joomla project. He has been a member of the Joomla community since 2008. He lives in Parker, Colorado and is a self-employed freelance web solutions provider.
Role-Based ACL – To Improve Content Management
This talk sidesteps the 1.5 approach to ACL so we can discover the richer approach and new possibilities of the 2.5 ACL. The ACL and its components will be explained from a fresh perspective that might provide the missing pieces for those who have yet to fully grasp it.
More important is how we apply the ACL. A role-based approach allows us to deliver to our clients a variety of roles for managing site content. Imagine each staff member seeing a different set of options in the backend based upon what roles have been assigned to him or her. This allows us to deliver a CMS that is tailored to the client's needs and simpler to use for those managing content.
Randy Carey is the web architect at the iCue Project (iCueProject.com) with the goal of developing best practices and Joomla extensions that will improve the CMS user experience from the client's perspective. Randy chose Joomla! for its established community and its infrastructure which leverages
object-oriented design and the MVC design pattern. Having worked also on the business side of the web equation, he is quite conscious of the importance of business goals and of the perspective of the CMS end users.
What’s on your Menu(s)?
For new (and even some intermediate) Joomla users, I find there is a lot of confusion around menus. In this session, I will show a simple quick menu add, then go back step by step taking a deeper look into the options and settings along the way, including covering menu item types and multiple menus. A deeper understanding of menus opens up a world of possibilities in Joomla!
What are menus? Menu items - What are all these types and options? Nesting menu items, Multiple menus, Sure! I created a menu, now where is it?, and The awesome power of Hidden Menus!
Robbie Adair, CEO of Media A-team since 2002, specializes in marketing and media strategies and provides training, one-on-one or in groups, to clients. In 2005, she began migrating Mambo clients to the breakaway, Joomla!, and has developed hundreds of websites using the Joomla! platform over the years. She is the OSTraining.com's Houston Joomla! classroom trainer and, recently, she was invited in to the Google Engage for Agencies program and is currently testing to become Google certified. Visit mediaateam.com or robbieadair.com to learn more.